Bixi Montreal x 375th anniversary of Montreal

I signed the artistic direction, the design and the complete production of BIXI's visual identity for the celebrations of Montreal's 375th anniversary.

The mandate included branding, urban signage, station wrapping, digital advertising and the creation of 375 fully personalized shared bikes.

A major project that marks a significant milestone for an icon of Montréal mobility.
Client — BIXI Montréal